Newmarket will skip a traditional Santa Claus Parade for the second year in a row, hosting a walk-through event instead despite outdoor capacity limits lifting Oct. 28.
The town is planning for the walk-through celebration Nov. 20, called Santa Claus Candy Cane Lane. Themed floats, musicians, buskers, and Santa himself will be stationed on Cane Parkway from 6 to 9 p.m.
The province removed capacity limits for outdoor gatherings Oct. 28, as Remembrance Day and holiday celebrations approach. But the town said events take months to plan, and it has instead opted for different experiences that allow for safe distancing during the pandemic.
“Events, like the Santa Claus Parade, require months of preparation for local businesses who create the floats that travel the parade route,” director of recreation and culture Colin Service said. “As such, we’ve planned an evening walk-through experience which we feel will allow everyone to get into the festive spirit, keep a safe distance and take in the sights and sounds of the holidays, at their own pace.”
The town also opted against a Santa Claus Parade in 2020 due to public health restrictions, instead holding a drive-through event. Other municipalities like Toronto have also opted not to have parades this year. But smaller communities such as Collingwood and Fergus have decided to bring back their parades.
Service said the town has had success with events planned within pandemic protocols. He said nearly 800 people attended the town's Haunted Halloween Trail Oct. 28, and they expect similar crowds over the weekend.
“The overwhelming response to this three-night event shows us that our community is eager for re-imagined experiences that can be explored at their own pace,” Service said.
However, Service said the town can consider the capacity changes for events in the months ahead.
Mayor John Taylor said the community thrives on in-person experiences.
“I’m proud that as a town, we’ve risen to the challenge and found ways to bring people together safely throughout the pandemic,” he said.
The municipality is still looking for floats and displays for its holiday walk-through event. You can get more information and apply at newmarket.ca/santa. The deadline for submissions is Nov. 9 at 4 p.m.
