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Supermoon Japanese Cheesecake celebrates 1 year in the community

The establishment has become a 'destination' in Newmarket, said owner Wasim Jarrah
Supermoon owners Mona & Sami Kustantini and Wasim & Sabrine Jarrah. Greg King for NewmarketToday

For a year now, Supermoon Japanese Cheesecake has been bringing its unique, tasty treats to the community. 

On Dec. 10, the store on Stonehaven Avenue marks its first anniversary with a celebration. Wasim Jarrah, one of the owners, said it has been a successful first year. 

"The hype is there, the vibes are there, just the whole feel of the place has made it a destination. People like to come out, people like to Instagram and people like to talk about it," he said. 

He said a lot of influencers have come to try it and talk about it on social media and the business saw long lines out the door of locals eager to check it out right from the start. 

Supermoon is known for its Japanese-style cheesecakes, a unique and fluffy dessert. It also has two other locations in Mississauga. 

However, the Newmarket store feels like more of a community hub to Jarrah. 

"A lot of community people are in and out, being supportive and it almost feels you know, this business is an extension of a lot of the families that came in to support," he said. 

Supermoon has had a successful first year in Newmarket, but it is not immune to the challenges that many businesses have faced. 

"It's been a successful first year, but we're not losing sight of the challenges that a lot of the businesses are having," Jarrah said. "We're adjusting our business, we've gone through challenges as well." 

He credits being a part of the community with keeping the store's doors open this long. 

To celebrate the first birthday, Supermoon Japanese Cheesecakes will be having a party from noon to 4 p.m. on Dec. 10. 

There will be a clown there for the kids, in-store specials and prizes and giveaways, which is Jarrah's favourite part of the celebration. 

"The part that really warms my heart is just to give stuff," he said. 

Supermoon Japanese Cheesecake is located at 695 Stonehaven Ave in Newmarket. The business started in Mississauga by husband and wife duo Sami Kustantini and Mona Halabi. 

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Elizabeth Keith

About the Author: Elizabeth Keith

Elizabeth Keith is a general assignment reporter. She graduated from Carleton University with a Bachelor of Journalism in 2017. Elizabeth is passionate about telling local stories and creating community.
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